UNIQUE Problem + strategic Solution

You’ve Got a Business Problem.
I Help You Solve It.

Whether you need a fractional leader, strategic clarity, or just a trusted second brain,
I'm here to help you move forward with purpose.

Let's Talk

Your Work Deserves to Feel Complete.

The pressure to figure it all out on your own is real

Founders, operators, and professionals often hit a wall. Not for lack of talent, but because they’re too close to the problem to see the next step.

You might be:

Sitting on a great idea but unsure how to package or position it
Leading a team without clear brand direction or marketing strategy
Feeling stuck, spread thin, or unclear on how to grow with intention

Let's Talk

You don’t need a guru.

You need a leader who’s done this before.

I’ve helped build brands like Lyft, DoorDash, and Instacart.

And now I help teams and professionals build businesses, campaigns, and systems that actually work.

You’ve got a problem.
I have the solution.

Here's how we might work together:

Fractional Leadership: Brand, marketing, or go-to-market direction
Consulting: Creative strategy, positioning, or campaign development
Coaching: One-on-one guidance for professionals building their own business
Advising: A trusted outside voice for early-stage founders and growing teams

LET's TALK

I’m Brian Button,
a creative problem solver, strategist, and former brand lead who helps founders, teams, and professionals build what’s next with clarity and confidence.

For nearly a decade, I helped grow brands like Lyft, DoorDash, and Instacart. From creative direction to go-to-market strategy, I led high-growth teams through nonstop challenges. On paper, it was the dream job.

But behind the scenes, something felt off.

The work was constant, but the meaning behind it started to fade. I was solving problems all day, every day—but rarely making the kind of impact I knew I was capable of. I often joked my title should’ve been “firefighter” or “janitor,” not Creative Director.

No matter how hard I worked, it didn’t feel like I was building something of my own.

So I took the leap. Figured it out on the fly. And haven’t looked back.

Today, I work with founders, operators, and high-performing professionals to help them do the same: create momentum around the work that actually matters.

Here’s how I help:

Strategic Partnership That Drives Results
This isn’t a passive engagement or a templated solution. I work as a true strategic partner—digging deep to clarify what makes you different, sharpen your positioning, and align your next move to real outcomes. Every conversation is built for progress you can feel and measure.

Frameworks Built to Scale
Whether it’s coaching, consulting, or fractional leadership, everything I bring is shaped by real-world experience scaling brands at speed. The tools and strategies I use aren’t theoretical—they’re built to be applied, adapted, and activated.

Strategy You Can Actually Use
We cut through the noise and focus on what matters most: solving the right problem, serving the right people, and making smart decisions that move you forward. No fluff. No gimmicks. Just clear, grounded strategy tailored to your business, your strengths, and your goals.

When something’s not working, but you’re not sure what needs to change, I help you figure it out and move forward.

From brand confusion to growth bottlenecks, messy offers to unclear positioning—I partner with founders, operators, and professionals to solve the right problem with the right strategy.

You bring the challenge.
I bring clarity, creative thinking, and a plan built to get results.

That’s what I do—creatively, strategically, and always in service of what’s next.

let's talk

Now that I'm not stuck in back-to-back meetings (that should have been emails), I finally have time to take fancy headshots where I just stare meaningfully into the distance.

Here’s how we make progress:

Start with a call to define the challenge
Choose the right level of support (fractional, consulting, coaching, or advising)
Move forward with clarity, structure, and a partner you can count on

Let's Talk

Real words from real kind folks

Brian Button’s approach to brand building is clear, engaging, and refreshingly practical. He simplifies complex branding concepts into actionable steps, making them accessible for beginners while offering fresh insights for experienced professionals alike.

Shachar Aylon
Founder - Dawn.LA
Brian’s consulting approach is a game-changer. He simplifies branding, helping leaders rediscover their brand’s authentic truth and providing a clear path to stay true to their identity.

Anisha Madzounian
Director, Business Operations - Mofilm
Brian quickly assessed our brand strategy, identifying strengths and gaps with precision. His infectious energy and positivity brought our team together, aligning us around a cohesive, strategic approach to consistent, on-brand work.

Kristine Jones
VP, Marketing - FightCamp

LET'S TALK

our trusted partners over the years

let’s stay in touch

Subscribe for coaching tips, events, and more.

UNIQUE Problem + strategic Solution

You’ve Got a Business Problem. I Help You Solve It.

The pressure to figure it all out on your own is real

You don’t need a guru.

You need a leader who’s done this before.

You’ve got a problem. I have the solution.

I’m Brian Button,a creative problem solver, strategist, and former brand lead who helps founders, teams, and professionals build what’s next with clarity and confidence.

Here’s how I help:

When something’s not working, but you’re not sure what needs to change, I help you figure it out and move forward.

Here’s how we make progress:

Brian Button’s approach to brand building is clear, engaging, and refreshingly practical. He simplifies complex branding concepts into actionable steps, making them accessible for beginners while offering fresh insights for experienced professionals alike.

Brian’s consulting approach is a game-changer. He simplifies branding, helping leaders rediscover their brand’s authentic truth and providing a clear path to stay true to their identity.

Brian quickly assessed our brand strategy, identifying strengths and gaps with precision. His infectious energy and positivity brought our team together, aligning us around a cohesive, strategic approach to consistent, on-brand work.

our trusted partners over the years

let’s stay in touch

You’ve Got a Business Problem.
I Help You Solve It.

You’ve got a problem.
I have the solution.

I’m Brian Button,
a creative problem solver, strategist, and former brand lead who helps founders, teams, and professionals build what’s next with clarity and confidence.